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About Us


Welcome to The GreatGruhini.com

I am Rachna Monga Koppikar, founder of this blog. When translated in Hindi, Gruhini means the lady of the house, the karta-dharta of the house.  For us, The Great Gruhini is someone who takes charge of her own (or family) finances and is an equal partner in financial decisions.

Our Mission:  To help you become confident and wiser in managing your money.

How can we help you become a Great Gruhini?

Financial Education:  We will help you understand how to manage and track family finances and channelize your savings into investments, manage digital payments through one-to-one training.

Financial Advice: We will help you manage your finances by helping you frame your financial goals, make a financial plan and implement it if you want. Services provided by us are:

  •         Financial Investments across the spectrum of avenues-fixed deposits, mutual funds, stocks, and bonds
  •         Insurance Well Being to take care of your life and health
  •        Tax planning Needs to make sure your investments are tax-friendly too.

 Our Background: A journey from a dotcom bust to a bull run

Financial markets fascinated me ever since I was a teenager. Collecting clippings of financial markets terms like Sensex, interest rates, RBI, was my pastime.  This interest took me to a postgraduate diploma in financial markets.

I stepped in the world of investing in the year 2000 when dotcom companies were a fad and stock markets were just around its peak. The Ketan Parikh scam, the dotcom bust eroded investors stock wealth.  Not only that, investors in state-owned Unit Trust of India (UTI)’s investors lost their life savings as its popular schemes UTI Mastershare and UTI Mastergain couldn’t give assured returns anymore.

A stint as a mutual fund analyst at Value Research India Private Ltd, India’s first mutual fund research organisation, helped me understand how mutual funds and underlying market of stocks and bonds work. Thanks to my mentor, and founder of the company, Mr Dhirendra Kumar, I gained immense knowledge and insight into investor behaviour.

Our Experience

For a broader perspective on investing world, I moved to personal finance journalism with Businessworld (one of the two leading business publications of that time), Mint Newspaper and Business Today. Writing for these leading publications gave in-depth insights into investment and insurance products, investor behaviour, newer investment products.

The birth of The Great Gruhini

A sabbatical gave a new meaning and a new identity. During my kid’s school pick and drop visits, I met women from different walks of life; women who left jobs to raise kids, women who were always a homemaker, women who were doing business from home and some who wanted to get out of the home.  Thegreatgruhini.com was born to help them understand their finances in a simple language.

We welcome you to join our Mission:  Be a “Great Gruhini” who spends, saves and invests wisely!

For more details, write to us at thegreatgruhini@gmail.com 

One comment

  1. I just love your blog lady.
    Keep up the good work!
    Yassir A Pitalwalla

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